EG Snap is an innovative recycling and environmental solutions company committed to building a cleaner, more sustainable Egypt. Focused on waste collection, material recovery, and public awareness initiatives, EG Snap aims to reshape how individuals and businesses think about recycling. The branding initiative was designed to communicate trust, efficiency, and environmental responsibility while helping position the company as a leading player in Egypt’s green economy.
EG Snap’s challenge was to move beyond the perception of being “just a recycling company” and position itself as a modern environmental brand with scalable impact. Its previous identity lacked visual cohesion and didn’t resonate with environmentally conscious businesses or communities. Our approach focused on creating a clean, modern brand identity that conveys innovation and responsibility. We crafted a circular, eco-inspired logo, used fresh greens and earth tones, and selected typography that balanced technical professionalism with approachability. We also developed brand messaging around sustainability, innovation, and social responsibility, with SEO-rich content using keywords like “recycling company Egypt,” “waste management solutions,” and “eco-friendly services Cairo” to drive discoverability and organic growth.
The EG Snap rebrand positioned the company as a forward-thinking leader in Egypt’s waste management sector. The refreshed identity elevated EG Snap’s credibility among corporate partners, municipalities, and eco-conscious consumers. Digital traffic and engagement improved significantly due to a strategic SEO and content rollout, leading to increased inquiries and new partnerships. EG Snap now stands as a recognizable force in the regional sustainability movement—ready to expand its impact and awareness initiatives.
