In partnership with Majestic Biopharma, this short-form video tips reel features Dr. Ahmed Shouky as part of the “Roshetta with Majestic” series. The reel was developed to deliver concise, science-backed healthcare insights in a format tailored for social media platforms like Instagram and TikTok.
Majestic’s focus on innovation and accessibility in healthcare aligned perfectly with the aim of this reel — making expert advice easier to understand and widely shareable.
The key challenge was to present complex medical advice in a quick and accessible way without oversimplifying the message. We also needed to ensure that the video felt trustworthy and aligned with Majestic’s professional image, while remaining suitable for casual online viewers.
To address this, we captured Dr. Ahmed Shouky in a calm, confident delivery, paired with clean text overlays, branded visuals, and a layout optimized for vertical viewing. The tone was kept warm and informative, helping viewers feel both educated and engaged.
We used subtle motion graphics and a clear information hierarchy to guide the viewer through the key points efficiently.
The Roshetta with Majestic reel featuring Dr. Ahmed Shouky received strong engagement and positive feedback from both the public and healthcare professionals. It contributed to Majestic Biopharma’s goal of building digital trust and expanding their footprint as a provider of evidence-based healthcare solutions.
This video format proved effective for delivering quick value to the audience while boosting brand credibility and visibility.
