As part of the Cairo Face Summit 2025, EP Group presented Solaris, showcasing the brand’s presence at one of the region’s top beauty and skincare events. The summit brought together professionals, influencers, and industry leaders to explore the latest innovations and trends in dermatology and aesthetics.
My role as the videographer was to capture Solaris’s full involvement — from booth setup and product displays to visitor interactions and brand highlights — and turn it into a dynamic promotional video.
The event was fast-paced and filled with activity, requiring a clear strategy to capture the most important moments without missing any detail. With multiple booths, presentations, and a large crowd, it was essential to focus on what made Solaris stand out.
I used smooth gimbal shots, close-ups of products, and wide angles of the Solaris booth to tell a visual story. I also captured natural moments of guests engaging with the brand, exploring the display, and speaking with the team. The lighting and timing were adjusted carefully to maintain a clean, high-end look.
Collaboration with the EP Group team helped ensure that key branding and messaging were reflected clearly in the final video.
The final video highlighted Solaris’s strong and stylish presence at Cairo Face Summit 2025. It showcased the brand’s connection with its audience, the premium booth setup, and the overall energy of the event.
EP Group used the video to promote Solaris’s participation online — boosting brand visibility, audience engagement, and future event marketing. It became an important piece of content to reflect Solaris’s leadership in the skincare and beauty space.
